Executive Eye for the Queer Guy: MTV plans to launch a cable channel devoted to gay viewers. No word yet as to what exactly the programming will be, but it doesn't sound like they're going to produce much that's overtly sexual. It will be mainstream shows that target gays and lesbians.
I don't know if gays and lesbians watch much that's different from the rest of us. But given the success of shows like Queer Eye for the Straight Guy and Will & Grace, I'd bet MTV is expecting the channel to do well with mainstream audiences as well.
Wednesday, May 26, 2004
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